True for now
// (A BRAND FOR THIS CHAPTER OF THE STORY)

We're a right now brand.
Every chapter connects to the next
and each one says: This is who I am for now. It might change. It probably will. That’s not a flaw. That’s TRUE FOR NOW.

muc // 07/25

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innerhalb Deutschlands

14 Tage
Rückgaberecht

einfach & unkompliziert

schnelle Lieferung mit DHL

in 1–3 Werktagen bei dir

based & designed in Germany

in München & Köln

Is this forever?
Maybe. Maybe not.
But it’s definitely TRUE FOR NOW

// (ABOUT_TFN)

We’re interested in right-now identity. The thoughts, feelings, aesthetics and in-betweens that feel like home one week and weird the next.

TRUE FOR NOW exists to hold space for all that. For things that shift. For truths that don't need forever to matter. For questions we can’t find answers to yet.

It’s for us – the people who are really good at being lost. And who’ve made peace with not having it all figured out. We make chapters, not collections. And whatever phase you’re in – there’s space for it here.

cfu // 07/25
// (Chapter 01)

Not the big shift we thought we’d recognize. No obvious signs, no loud arrival. A quiet unfolding, A soft kind of becoming. Not what we pictured — but maybe exactly what we needed. Truths that don’t need forever to matter. Clear moments. Soft chaos. And everything in between. This is:

Blurred Beginnings

// Ch_01

BLURRED Hoodie

BLURRED Hoodie

€99,00
UNWRITTEN Shirt Pink

UNWRITTEN Shirt Pink

€49,00
UNREAL Shirt Dusty Olive

UNREAL Shirt Dusty Olive

€49,00
BLURRED T-Shirt

BLURRED T-Shirt

€49,00
UNWRITTEN Shirt White

UNWRITTEN Shirt White

€49,00
UNREAL Shirt Black

UNREAL Shirt Black

€49,00
BLURRED Hoodie

BLURRED Hoodie

€99,00
BLURRED T-Shirt

BLURRED T-Shirt

€49,00
UNREAL Shirt Black

UNREAL Shirt Black

€49,00
UNREAL Shirt Dusty Olive

UNREAL Shirt Dusty Olive

€49,00
UNWRITTEN Shirt Pink

UNWRITTEN Shirt Pink

€49,00
UNWRITTEN Shirt White

UNWRITTEN Shirt White

€49,00